Archive

AI didn't change what matters - leads, revenue, branded search. It changed which levers move them.

links, mentions, AI citations, the occasional inbound. all from one hour of yapping

67.8% of pages AI cites don't rank for your head term. The shortlist you built on May 5 is missing the other 90% of the publisher pool. Here's the wider audit.

Why some authors get cited by AI and others don't.

Three buckets where I might be useful - and a 3-min survey so the next quarter of work matches what you actually need.